A Fuller View

This piece on Business Week - Deliver a Presentation like Steve Jobs - is pretty cool and well worth a read if you want some good tips to help improve your presentation style. Even mere mortals like me should try to learn a thing or two from one of the master presenters of all time - the Apple CEO (and a master of spin). Don’t get me wrong, I am never going to present on such a scale (ie, no delusions of glory here on A Fuller View), but even if just to a handful of co-workers or 30 people at a trade show, it is always a good idea to try to improve the quality of any presentation. There are just so many boring presentation styles; my biggest goal is to at least “NOT be boring!” Here are the 10 tips, my faves are Nos 2, 4 & 7:

1. Set the theme
2. Demonstrate enthusiasm
3. Provide an outline
4. Make numbers meaningful
5. Try for an unforgettable moment
6. Create visual slides
7. Give ‘em a show
8. Don’t sweat the small stuff
9. Sell the benefit
10. Rehearse, rehearse, rehearse

Even FSJ almost agrees this is a good analysis of his style.